BW’s Morning Article Link: Blockbusters Aren’t Just For Summer Anymore

Blockbusters (US game show because I didn’t know what movie to go with…so many) (Photo credit: Wikipedia)

When we think of blockbuster movies, we usually equate them with Summer; the “Summer Blockbuster” is a season of larger than life, high action or high drama pictures. Recently however, the studios have been hunting for prime real estate in the Winter and Spring seasons, hoping to create an opening that their blockbuster might get more attention. ScreenCrush‘s Matt Singer examines this new “Spring Blockbuster” situation.