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Easy solution to me. Create another anthology series like the old Showcase, use them to highlight lesser known heroes WITHOUT USING THEM FOR SHOCK VALUE DEATHS!!!!!!, use Justice League titles and cameos to put them alongside the more popular heroes (not replacing them), and maybe the occasional one-shot or graphic novel where they can get at least some attention. If they don’t work out, continue to use them in support roles and look for an opening to make them popular or at least give what fans they have something to spend money on.
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