Warning: some swears get through
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They want to write an anthology so they can use the brand name to pull in a bigger audience for the stories they care about, sure you’ll love their stories more than what came before and THEY can be the cultural standard. Even The Twilight Zone had basic rules that made it a Twilight Zone episode versus a Night Gallery episode. They don’t want to earn anything. They just want the immediate fame without trying to understand why the brand name is popular enough for them to use in the first place.
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