Geicko’s marketing firm is rather amazing. Think fast! Name a Geicko ad campaign that was terrible. Most of you had to think about it, because they come up with some hits. Progressive hasn’t been so lucky. The living box somehow stayed on even after the big hit, the Flo campaign (and now Flo and Jamie), stopped using boxes to demonstrate bundle packages. Meanwhile, the aforementioned Flo and Jamie has evolved a number of sub-campaigns and watching their antics is usually amusing. I also like the “The Turns We Take”, the fake soap opera that changes their endings so you look to see what Susan Lucci is up to now.

However, unless it involves Flo the campaigns are rather weak and I doubt you remember any of them that don’t involve Flo, Jamie, or the rival insurance guys. Maybe if it was really bad. Well there’s one campaign that’s slowly getting on my nerves because of how uninteresting, stupid (and not in the funny way), and bland as the “Mommeostasis/Daddeostatsis” ads. And just when I thought it was gone they added a wrinkle to this. You’ve probable seen these ads if you live in the US. You know, the people slowly turning into their opposite gender parents? Was this ever funny to anyone?

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