
So I’m watching the Superman documentary from the previous Saturday Night Showcase and they show images of a set of Superman mini-comics packaged with Sugar Smacks (we call them Honey Smacks now to make parents happy). Superman. Mini-Comics. You know I had to look into this.
Not that I found a whole lot, mind you. Best I can tell at this stage is that in 1955 Kellogg’s partnered with DC Comics to release three minicomics starring Superman and his friends. Thus far I have only found scans of one. Apparently, according to a picture I found of the comic graded by CGC, Curt Swan and Stan Kaye worked on it, but there are no credits on their own. I did find an actual scan of the first of the three comics so at least we can take a look at that. So thank you to the website Superman Premiums and scanner Jay Hernandez for at least making this one available. I guess we’ll leave Etheria for next time because when I find a new minicomic that I didn’t know about, especially a series, I want to strike while the fire is hot in my mind.
There’s an ad for the giveaway comics. Kellogg’s and Superman already had a history together thanks to Kellogg’s sponsoring the Adventures Of Superman show. Sponsoring shows was something they did back in the 1950s, and numerous ads of Clark, Jimmy, and Perry having a bowl of Sugar Smacks together or casually walking into someone’s house for breakfast. Not Lois because girls spread their cooties at the breakfast table or something. However, you can have a bowl with your sister if you’re a kid. Yeah, I don’t get 1950s casual sexism either.
So let’s read one of those comics. “The Supershow Of Metropolis” is closer to a Jimmy Olsen story, like Superman’s Pal, Jimmy Olsen. It also lacks Lois Lane. I guess she doesn’t like sugary cereals. I can relate. I prefer Rice Krispies for my Kellogg’s breakfast.
This is the layout for the comic, two panels a page. Luckily there’s enough pages that there appears to be a full story here. Yes, that is possible with a minicomic. Read along with me and see for yourself. Oddly nobody has breakfast in this comic.











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Posted by ShadowWing Tronix on April 24, 2023 in DC Spotlight and tagged commentary, Superman.
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